What type of SEO Company do you use?

Posted by: Stephen Petersen Posted Date: 05/22/2012
I tend to put SEO companies into one of three categories: 1. The pretenders 2. The black hats 3. The white hats

Why do I get out of area traffic from my localized PPC Campaign?

Posted by: Stephen Petersen Posted Date: 05/02/2012
When doing a local PPC campaign, one would expect that all the hits that you get are from the targeted cities when you review Google analytics. In most cases, you will find a small percentage of AdWords traffic from states well outside your target region. Aren’t these “bad” clicks that should be refunded?

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