Should You Stop Pay per Click Ads When You Achieve Top Ranking

Posted by: Stephen Petersen Posted Date: 06/27/2010
The truth is that even if you have #1 organic ranking in a search term, doing pay per click on that same search term will get you more traffic and more leads

Is Ranking PDF documents Part of Your search Engine Strategy

Posted by: Stephen Petersen Posted Date: 06/20/2010
Do search engines rank pdfs? Yes, provided that the pdf is actually converted text and not scanned. Optimizing a pdf for search engine ranking is similar to optimizing an html page

Looking for Low Hanging Keyword Fruit

Posted by: Stephen Petersen Posted Date: 06/11/2010
If you are looking to increase your traffic, finding keywords that your are getting traffic from, but don’t have top 10 ranking should be one of the first places to look.

Has the Google May Day Change Hurt You

Posted by: Stephen Petersen Posted Date: 06/07/2010
A lot has been said about the Google “Mayday” Algorithm change that has the SEO world buzzing. Mind you Google makes at least one change every day to its algorithm, but this one appears to have had some significant impacts

Social Media Can be Word of Mouth on Steroids

Posted by: Stephen Petersen Posted Date: 06/05/2010
Many Internet Marketers today are trying to help their clients use social media to take advantage of the “word of mouth” potential, there is a lot of emphasis on getting hooked up and connected on all the right social media. Web pages are beings submitted to hundreds of social media and book marking sites, and promoted through a variety of channels. But if engaging content is missing, then the results are going to be pretty disappointing

Are you listening to Right SEO Person

Posted by: Stephen Petersen Posted Date: 06/03/2010
There are a lot of companies and freelancers that claim to do search engine optimization (SEO), and they may or may not be very good at it. But you may wonder where they got their knowledge and do they really know what they are doing.

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